For Quick Condo Sale

In areas of the country where the condo market has been on overdrive, sellers can face major competition for buyers. The challenge is especially tough if several similar units in the same building or complex already are on the market. Condo sellers in this situation need to think strategically, says Mark Nash, a real estate broker and author of "1001 Tips for Buying and Selling a Home."
Here are five ways to make a condo listing stand out from the competition. Make sure the price is right. Are you planning to sell an apartment in an area where new condo projects are still in the construction pipeline? Be sure you don't overshoot the list price. Develop ‘resource lists.’ For example, young, childless purchasers might be interested in an exhaustive list of restaurants in your area, including ratings and reviews. Families may like a roster of local day-care centers, while empty nesters could be grateful for information on cultural or recreational attractions. Add glitz to the kitchen and bathrooms. Many condos have relatively small kitchens. But that doesn't mean they can't be given the sort of pizzazz that will set them apart. Consider incentives. You might choose to advertise that you'll give the people who purchase the apartment a large plasma TV, or, offer supermarket gift certificates good for several months' worth of food.




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